Larko writes in a comment to my article “Memegeschwindigkeit “ an more elaborated view on the speed of the IT-D meme:

Joerg, we were even quicker than that. My first post in Estonian appeared at 2:17:41 a.m. local time (1:17:41 a.m. in Germany) on Sunday. My English version was released an hour later (baring in mind that we switched over to the summer time). Scottage linked to me six hours later. So the story was on two continents well before Sunday noon. Some time on Sunday afternoon (there is no time stamp) I was linked by a blogger in Malaysia. So this was really a global issue by afternoon.
I can just imagine what is going to happen in the IT-D offices very soon as they discover what happened during the weekend.